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Since 2006 · Israeli market leaders

Ad-serving and audience technology, since 2006.

eRate builds ad-serving, campaign management, and measurement systems for media agencies and leading web sites — always searching for the next technological edge.

Requests / minute
0+
Unique users tracked
0M+
Serving since
2006
Channels
CTV · Mobile · Web
live serve: 1,660 rps avg
viewability: verified
Real-time reporting Frequency capping Rich Studio creative Mobile video DV360 integration Pop Under Cross-site retargeting Connected TV
Our sister company

// our audience data platform

MadData

Smart media, built for maximum-attention results — delivering powerful brand outcomes across every screen and format.

  • Device-ID audience targeting, not cookies
  • AI-based optimization and prediction
  • Premium inventory across CTV, mobile, and in-game
  • Brand safety with transparent, detailed reporting
Brand lift, by channel sample
0%
Awareness lift
0×
Engagement
+0%
Conversion

Sample figures for illustration — awaiting confirmed client results.

// about eRate

Built for speed, trusted since 2006.

eRate was founded in 2006 and has spent years working in digital advertising technology. As the digital advertising environment has changed, so have our systems and services — from measurement and control systems to ad serving and campaign management tools — serving media agencies and leading web sites while always searching for technological innovation.

eRate works with leading media agencies in Israel, holding to high standards of service and reliability. Years of building new tools and earning that reliability opened the door to working with leading Israeli web sites, across both desktop and mobile applications.

Time matters in digital advertising — from the moment a campaign goes live, it needs to perform to justify the cost of media buying. We treat that as a high priority: every problem or glitch gets an immediate, fast, and accurate response.

We see ourselves as people who genuinely enjoy this business — the daily challenges, the new ideas, and the technological possibilities of the digital advertising market.

2006

Founded as a measurement and control platform for Israeli publishers.

Evolution

Grew into full ad serving with real-time campaign management and reporting.

Today

Trusted by leading Israeli media agencies and major web sites, serving at scale across CTV, Mobile, and Web.

Inventory revenue sample
Pop Under
High-yield format
Tag-based
erate Studio video

// for publishers

A business partner, not just a vendor

eRate has worked in advertising technology for years, partnering with web sites large and small. We see the web site as a partner: our services are built to help you maximize profits and improve results, backed by hands-on service and consulting on top of the technology.

  • Pop Under: A simple implementation adds ad space to the site without changing its visibility or structure — control and manage client campaigns while maximizing revenue.
  • Mobile Video: eRate Studio creates and serves mobile video with no special production needed — a tag goes live immediately on mobile web or in-app.
  • Data Integration: Combine any product with audience targeting to sharpen campaigns and lift ROI and per-placement revenue.
  • Selling Excess Inventory: Connect placements to the eRate platform so authorized customers can purchase unsold excess inventory directly, priced by a smart real-time algorithm.
  • Exclusion: Let other sites retarget the same audience on your inventory — larger campaigns and more revenue from the same purchased product.

// for media buyers

Manage the media, maximize the ROI

eRate's products let campaign managers and media buyers manage media and maximize campaign ROI — advanced tools for control, plus creative tools built on technical and design innovation.

  • Ad Server: A simple interface for real-time campaign control across banner sites and mobile apps, with real-time result screens for optimization.
  • Moovit Israel: eRate is an authorized dealer for Moovit Israel's unique media — precise targeting alongside unique audiences.
  • Data: Every campaign's data from the Ad Server is saved and reusable — build audiences from past campaigns and re-target with a different creative or campaign.
  • Media Buying: With the right permissions, buy attractive media at attractive prices — catching excess inventory across eRate's publisher network in real time, the moment it becomes available.
Campaign dashboard preview
Summer Retargeting — Mobile Active
CTV Prime-Time Reach Active
Excess Inventory — Web Optimizing

// contact

Let's talk about your campaign.

Israel Head Office

3 Aluf Kalman Magen St.
WeWork Sarona
Tel Aviv, Israel

+972-52-4888891

United States Branch

21205 NE 37th Ave Apt # 2302
Aventura, FL 33180
United States

+1-561-7162828